Launching Leaders contracted with an outside designer who laid out multiple pages and design elements in Illustrator. Using modifying Zurb’s Foundation framework, I incorporated the design into HTML and CSS. Next, I developed a WordPress theme that could be used by the organization to maintain the content.
Launching Leaders maintains the content and only reaches out when new design elements need to be integrated. WordPress gave them the ability to manage the content, create new pages and blog posts and reach a broader audience. Integration with MailChimp allows for blog posts to automatically delivered to subscribers.